Crohn's & Me was a patient support and community website for people living with Crohn's disease, a chronic inflammatory bowel condition. The project was a consulting engagement for Heartbeat Ideas, a New York-based digital agency that specialized in pharmaceutical and healthcare clients.
The engagement was scoped to front-end development changes and bug fixes within an existing site. Heartbeat Ideas managed the broader project, client relationship, and site architecture — development responsibilities were targeted at resolving front-end issues and implementing specific changes within the established codebase.
The site's back end was built on ASP.Net, with Heartbeat Ideas' team responsible for the server-side platform. Front-end work was executed in HTML, CSS, plain JavaScript, and jQuery, operating within the constraints of the existing template structure and the integration points defined by the ASP.Net application layer.
Patient-facing pharmaceutical and condition-specific sites carry particular requirements around content accuracy and regulatory compliance, which shapes how front-end changes are scoped and tested. Modifications to a site like Crohn's & Me need to be verified carefully to ensure that content presentation changes do not affect how safety information or medical guidance is displayed — a consideration that requires attention to both functional testing and visual QA across browsers and screen sizes.
